THE DANGDI BUSINESS CASE
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Purpose
- creating a new Global social media monopoly, primarily focusing on Chinese users..
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Chinese consumers will constitute the biggest consumer market in the World by 2027
Step 1
Dangdi is first targeting the Chinese diaspora…
(60M Chinese people living outside China)
Step 2
..and will then attack the 120M Chinese outbound tourists
(the big spenders of the coming decade)
Step 3
and ultimately link the 180M cross-border shoppers
(virtual tourists inside China)
... by providing high-quality local lifestyle knowledge, news, information, local communities, local recommendations, local experiences & local products
- in ONE comprehensive platform
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KPIs
The DANGDI MAGAZINE has already reached
420,000 readers
(including 86% of all Chinese people in Denmark)
Building upon this
proof-of-demand
- Dangdi is now preparing to add an App platform that merges
community + e-commerce + travel
Opportunity
- Dangdi represents a unique opportunity to capture a big niche market and obtain a monopoly
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“Competition is for losers” - Peter Thiel (Zero to One)
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